Why Social Media Matters for Your Online Reputation Now More Than Ever
February 10, 2021There is no way around it. Social media and online reputation are almost synonymous at this point. This is quite exciting because of the opportunities it presents, but it can also be a bit intimidating. After all, no one fully understands social media, and yet everyone uses it. There are a few ways, however, that…
The Secrets to Staying on Top of Social Monitoring
December 3, 2020People always talk about your brands on social media – whether you’re aware of it or not. Customers are constantly providing companies with valuable data about what they need and want from an organization’s brand. It is a business’ responsibility to be there to collect this data and respond. There are two main ways to…
Leverage Your Product Marketing Strategy with Instagram Shopping
July 8, 2020With over 3.5 out of 7.7 billion people engaging with the online world (Source), it is extremely important to ensure that your brand’s digital presence is optimized to its peak performance. One of the top digital platforms to optimize is Instagram because of the 1 billion users who are actively on the app every month….
The Game Has Changed: 4 Tips to Adapt Your Online Review Strategy
April 2, 2020As all business owners and entrepreneurs know, the strategies and tools for encouraging word of mouth are always changing. This is in fact, one of the most exciting and challenging aspects of owning or running a business. Recently the game has changed again, and everyone is trying to reevaluate the way they look at client…
Should You Put Product Above The Customer Experience?
November 8, 20182019 is just around the corner. Is your business prepared for the shift in consumer and business point-of-view? Spoiler: Customer experience is the future.
Facebook Faces Another Data Breach as Businesses Adapt to Recommendations
October 12, 2018Facebook faced a data breach that affected 90 million users; this is what it means for your business, and how you can adapt to Facebooks’ ‘Recommendations’.
How to Handle Facebook Recommendations, Business Page Updates
August 20, 2018Facebook has rolled out a new way to give feedback via “Recommendations”; Pages get a customized revamp. Read more to see how to utilize these changes to enhance your customer’s experience.
You’re Only as Good as Your Last Review
April 16, 2018When it comes to online reviews, there is much debate regarding which platform rules supreme. Regardless of what each marketing professional believes to be true, having a notable presence on various review sites is, arguably, more vital to the longevity of your business. There are many variables that play into the success of your business,…
Social Listening: Improving Your Brand’s Online Presence
April 3, 2018There’s no denying that social media is a large and crucial aspect to running a business in today’s marketplace. Due in part to the rise of social media’s influence on consumers and their desire to share feedback with other consumers, more companies are flocking to online reputation management companies in efforts to tune into the…
Why You Should Keep a Business Facebook Page (Even With The New Changes)
March 8, 2018In January, Facebook announced that there would be changes made to their news feed ranking algorithm. This move was made to appease users of the platform in efforts to scale things back to Facebook’s original purpose. The effort stems from Facebook’s attempt to connect it’s users with their friends and families’ moments more; as opposed…
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