In the world of online reviews, there is no shortage of platforms that come to mind. For most businesses, there are generally three that are thought of as sites that dominate the online space and consumers attention: Google, Facebook and Yelp. In the last several years, Amazon has also become a focal point for the…
We get it—asking guests in-house to go out of their way once they leave your restaurant to benefit your restaurant is awkward and feels like you’re imposing. Why would you want to bother guests who otherwise, seem to be having the meal of their lives? Although badgering people in-person may seem like your only way…
For a business, reviews and star ratings are one of the things that weigh heavily into a consumer’s decision on whether to invest in your business or not. Within the restaurant industry, there’s no denying how vital reviews and ratings are to keeping current customers happy, while also enabling the acquirement of new customers. For…
TripAdvisor recently acquired European restaurant booking platform lafourchette. The popular online review directory has quickly integrated lafourchette’s inventory of more than 13,000 restaurants. On September 18th, TripAdvisor introduced Instant Reservation, which gives patrons access to make table reservations straight from the site for participating restaurants. Diners were previously directed to the lafourchette site to…
Business owners beware: A spur-of-the-moment hug with the U.S. President can land your enterprise in the middle of an online review fight. Unless you’re a restaurant owner from Fort Pierce, Fla., in which case you’ll embrace the spotlight, hit up the daytime time talk circuit and go on to bear-hug other notable U.S. citizens. In…
It’s no secret online reviews are increasingly important to your business, and that there’s a positive correlation between new business and the number of online reviews you receive. That said, it’s more often how to get online reviews that hold businesses back. If you’re just starting to monitor your online reputation or looking to get…
Restaurants are far and away the most searched for and reviewed business type on the Internet, surpassing hotels, retailers and bars. Receiving 46% of online reviews, restaurants are also seen as the business for which reputation matters most, according to the Search Engine Land’s annual survey of consumer reviews. These findings serve to reiterate…