The Secret Sauce To Elevating Your TripAdvisor Rankings
November 16, 2018TripAdvisor’s Director of Product for Restaurants shared insights into your various rankings. We break them down, and introduce you to the newly-updated TripAdvisor website and app.
You’re Only as Good as Your Last Review
April 16, 2018When it comes to online reviews, there is much debate regarding which platform rules supreme. Regardless of what each marketing professional believes to be true, having a notable presence on various review sites is, arguably, more vital to the longevity of your business. There are many variables that play into the success of your business,…
Social Listening: Improving Your Brand’s Online Presence
April 3, 2018There’s no denying that social media is a large and crucial aspect to running a business in today’s marketplace. Due in part to the rise of social media’s influence on consumers and their desire to share feedback with other consumers, more companies are flocking to online reputation management companies in efforts to tune into the…
Should Restaurants Ask for Reviews?
February 26, 2018We get it—asking guests in-house to go out of their way once they leave your restaurant to benefit your restaurant is awkward and feels like you’re imposing. Why would you want to bother guests who otherwise, seem to be having the meal of their lives? Although badgering people in-person may seem like your only way…
Online Reputation Management Tips for Small Business Owners
February 14, 2018No matter the size of your business, you’re not immune from a negative customer experience. The tricky part about being on the smaller side of the business spectrum is that you have less tools at hand to constantly check in on various corners of the web and see just what the voice of consumers are…
How To Breeze Past a Bad Yelp Review Like a Pro
February 9, 2018These days, online reviews seem to pop up everywhere, even when you’re not expecting or looking for them. You see them scrolling through your Instagram and Twitter feeds or for a Google search of nearby restaurants. In the digital age, no one is bulletproof from the power of an online review. online reviews are everywhere,…
The Future of Marketing is Customer Reviews
January 26, 2018With the new year in full swing, it’s time to up the ante of your marketing strategy. We’ve told you about all the old-school tactics that are still applicable and bring great success in various ways to your business, but what about the new? As a society that runs on and alongside of technological advancements,…
3 Ways To Protect Your Brand in 2018
January 18, 2018In a world where brands are everywhere you look, standing out can be difficult, and maintaining a good standing in the eyes of society can be an even grander task. First of all, crafting up a brand in today’s digital world requires various steps and countless hours of invigorating planning. For up-and-coming business owners, the…
Old-School Marketing Tactics That Bring Results
December 28, 2017The rise of digital marketing in today’s global economy has many companies throwing away any and all ancient marketing strategies that were once heavily utilized. Facetime has been replaced with tweets back and forth; or words are entirely forsaken with the use of an infamous Instagram ‘like’. No matter which way you cut it, it’s…
Best Practices To Effectively Manage Your Online Reputation
December 18, 2017You may be asking yourself, “why is online reputation management so important, and why do I keep hearing about it?” The answer is simple: the age we’re living in is run by digital, which equates to the finding that online reviews have replaced word-of-mouth in terms of products, brands and businesses alike. What does that…
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