Steps Your Business Can Take To Avoid Losing Google Reviews
April 25, 2018The importance of having Google reviews for your business is undeniable. Due to their worldwide reach, Google now serves as one of the top review platforms on the web. Translation: anyone, anywhere can read up on others experiences with your business, at anytime they like. If a consumer runs a Google search on your business,…
Our Thoughts On Google’s Latest Review Policy Change
April 17, 2018In a move similar to one made by Yelp several months ago, Google has updated their online review policy, targeting businesses that are either soliciting only positive reviews or discouraging negative ones. In other words, Google is now changing it’s tone about how you can ask for reviews from your customers. Though the wording of…
Social Listening: Improving Your Brand’s Online Presence
April 3, 2018There’s no denying that social media is a large and crucial aspect to running a business in today’s marketplace. Due in part to the rise of social media’s influence on consumers and their desire to share feedback with other consumers, more companies are flocking to online reputation management companies in efforts to tune into the…
Why You Should Keep a Business Facebook Page (Even With The New Changes)
March 8, 2018In January, Facebook announced that there would be changes made to their news feed ranking algorithm. This move was made to appease users of the platform in efforts to scale things back to Facebook’s original purpose. The effort stems from Facebook’s attempt to connect it’s users with their friends and families’ moments more; as opposed…
Online Reputation Management Tips for Small Business Owners
February 14, 2018No matter the size of your business, you’re not immune from a negative customer experience. The tricky part about being on the smaller side of the business spectrum is that you have less tools at hand to constantly check in on various corners of the web and see just what the voice of consumers are…
How To Breeze Past a Bad Yelp Review Like a Pro
February 9, 2018These days, online reviews seem to pop up everywhere, even when you’re not expecting or looking for them. You see them scrolling through your Instagram and Twitter feeds or for a Google search of nearby restaurants. In the digital age, no one is bulletproof from the power of an online review. online reviews are everywhere,…
The Impact of Responding to Online Reviews
February 1, 2018We know; your business is enough of a task to handle on it’s own. Then you add in the world of online reviews and monitoring them, and you have a plate stacked up that no amount of hours in the day could allow you to tackle. You may even be sitting here reading this, thinking…
The Future of Marketing is Customer Reviews
January 26, 2018With the new year in full swing, it’s time to up the ante of your marketing strategy. We’ve told you about all the old-school tactics that are still applicable and bring great success in various ways to your business, but what about the new? As a society that runs on and alongside of technological advancements,…
3 Ways To Protect Your Brand in 2018
January 18, 2018In a world where brands are everywhere you look, standing out can be difficult, and maintaining a good standing in the eyes of society can be an even grander task. First of all, crafting up a brand in today’s digital world requires various steps and countless hours of invigorating planning. For up-and-coming business owners, the…
Best Practices To Effectively Manage Your Online Reputation
December 18, 2017You may be asking yourself, “why is online reputation management so important, and why do I keep hearing about it?” The answer is simple: the age we’re living in is run by digital, which equates to the finding that online reviews have replaced word-of-mouth in terms of products, brands and businesses alike. What does that…
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