Although the business landscape has changed due to recent events, statistics surrounding buyers’ perspective on online reviews have not shifted. Reviews have and will continue to be of high value to businesses. At the end of the day, our customers are our best salespeople. Often we can get caught up with trying to come up…
You may have recently spotted a chat icon for a local business in your Google search results. This is an experimental feature that Google is currently testing, which provides a text-based form of contact between customers and businesses. A live chat option is incorporated directly into search results for a local business, along with details…
In an effort to enhance Apple Maps, Apple recently released a self-service feature for local business owners to create listings. This portal is called Apple Maps Connect. Maps Connect is intended for local business owners to create their listing, as well as update contact info, business categories, hours, and social profile links. Business owners can…
Online reputation can make or break the success of small businesses. A recent study, conducted by G/O Digital, found Facebook to be the biggest player in the social media game for local businesses. Early on, Facebook began it’s appeal to consumers with the introduction of business pages. As of May 2014, 30 million small businesses…