At some point, a business will face an unhappy customer who will unfortunately leave a negative review. It’s inevitable and bound to happen at some point. A negative review can happen regardless of the quality of your work or how many people love your business. It is important that we understand how to respond to…
To put it simply, feedback is just another term for effective listening. Consumers not only crave authenticity, but they also appreciate knowing that their voice is being heard. Your consumers will know that you value them when you acknowledge their service requests, complaints, and positive responses. Moreover, requesting feedback through a first-party landing page creates…
As of September 2020, Yelp has reported that 60% of businesses in the United States have experienced closures due to the ongoing epidemic. With the shifts in business practices to protect the safety of the community, many consumers have had a wide variety of responses to business changes. Uncertainty and transition is never comfortable for…
Your business does not exist in a vacuum. Even with social isolation happening, people still and always will have opinions on your product or service. Without hearing your customer, you will continue to operate through your own personal lense. Blockbuster is a perfect example of a company that did not keep their finger on the…
When it comes to online reviews, there is much debate regarding which platform rules supreme. Regardless of what each marketing professional believes to be true, having a notable presence on various review sites is, arguably, more vital to the longevity of your business. There are many variables that play into the success of your business,…
We get it: you’re tired of hearing about the value of customer reviews. You’re done with getting bullied into setting up profiles on review platforms for your business on their sites. You’ve worked hard to get your business up and running; to keep customers coming through the door. Why should you have to pay any…
Every minute, all around the world, people are having excellent product and service experiences. Then why aren’t they writing online reviews? Simply, people need encouragement! Read on to learn four simple ways a business can generate more online customer reviews. Have a Happy Customer? Ask for a Review! Happy customers need to be invited to…