SnapChat Adds Customer Reviews to Stories with Context Cards
October 13, 2017 Snap, the parent company for Snapchat, broke the news of their new feature, Context Cards on Tuesday. Context Cards allows your Snapchat friends and those who follow you to easily access reviews and reserve a table or a seat at the location tagged in the original snap. With Context Cards, users can tag their location…
Google Makes it Easy to Showcase Your 5-Star Google Reviews
October 10, 2017 Have you ever wished there was a way to instantly promote your business’s raving 5-star reviews on a banner or display them in your storefront window? Google has taken the work out of the process for businesses just like yours with a little something called Small Thanks with Google. Never again will you need to…
The Value of Star Ratings for Businesses and Brands
October 4, 2017 There’s been much debate regarding star ratings and their importance to a business over the last few years. Despite where you stand on the matter, it’s near impossible to deny the criticality of existing on sites with star ratings, and having the reviews to gain star ratings on said sites. In today’s digital age where…
Apple Switches To Google Results Over Bing For iOS, Mac
September 25, 2017 Back in 2014 in a bold move, Apple dropped Google as their search results partner for their iOS 8 and Mac OS X “Yosemite” spotlight searches; joining forces with Bing instead. This was an interesting move for Apple to make, seeing as their internet browser, Safari, still operated under Google’s search algorithm automatically. Fast forward…
The Small Change Google Made That You Missed
September 14, 2017 There is no denying the importance of star ratings for businesses. Adding stars to a website’s search results has actually been proven to increase click-through rates by up to 30%, allowing for positive reinforcement in multiple areas for a business. In 2014 and 2015, Google was experimenting with the colors of their star ratings, ranging…
Accessible Online Reviews Matter, Here’s Why
September 14, 2017 It’s not easy being one in a million in the online world, but your company isn’t the only one that feels this pain. Nowadays, most customers and consumers live online, and if they don’t live online; they’re utilizing the online world for reviews and recommendations in one way or another. Regardless of the industry, more…
How to Get More Customers To Review Your Business Online
September 12, 2017 Call it a new-age problem, but online reviews are here, and they’re here to stay. If you’re not managing your online presence, you could be missing out on countless opportunities for growth in your own business’ sector. How? With a large portion of any given business’s customer base living online, there should be no surprise…
Google Adds Additional Review Site Rating Scores to Search Results
September 21, 2016 You can see below that Google is now displaying aggregate rating scores from third party review sites from across the web. Because of this prominent display on mobile and desktop it’s now more important than ever to keep an eye on your aggregate ratings on third party review sites.
Google Moves the Aggregate Rating Data Placement on Mobile Search Results
September 9, 2016 It looks like Google is moving the placement of the aggregate review/rating data on mobile search results. We’re really not too sure what this means but you might want to keep an eye on these changes for your business. *screen shot below
What Kind of Reviews Can Be Removed From Yelp
November 4, 2015 As a business owner you may have heard all sorts of rumors related to Yelp and what kind of customer reviews can be removed. Yelp’s Content Guidelines and Terms of Service however indicate many cases in which customer reviews can be flagged for removal by business owners. Promo Content in Reviews Whether you are attempting…
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